Social Media Ghostwriting, Written For You

You've got a page. It's got a post from two years ago and a photo of the front of your building. Or there's no page at all, because every time you sat down to write something, it came out sounding like a leaflet.

You're not lazy, and you're not bad at business. You've spent years getting good at the thing you actually do. Writing about it in public is a different job, and nobody's ever pretended otherwise.

So this is that job, done for you. You keep doing the work. I write the posts.

What you're buying.

Continuity. That's the whole thing.

A quiet page tells a stranger you've packed in. A page with something from last week tells them you're still here. That's not cleverness; it's just not being absent.

How much I write depends on you. Some businesses need a post a week. Some are busy enough that two days a week is right, and a few will want more than that around a launch or a season. We work it out from what your week actually looks like rather than a package you have to fit into.

What goes on the page.

Proof. A job you've just done. A photo, a line about what it was, and the detail a customer would notice. Not "another successful install", the thing that took you an extra hour because you'd do it that way in your own house.

Answers. The question you're asked on the phone ten times a week, written down once. What it costs. How long it takes. Whether you travel that far. Every one of those answers saves you a phone call and brings you a customer who already trusts you.

A face. The odd post with you in it. People book people, and you don't need to be good at being on camera for one photo of you holding a tool to do its job.

None of it is trends, dancing, or posting five times a day. If that's what you were dreading, you can stop dreading it.

How it works.

1. A proper conversation. What you do, what you won't do, what you charge, and the questions you're sick of answering. Same as the website process: I ask, you talk, I write.
2. You approve every post. Nothing goes out that you haven't read. If a line makes you wince, it doesn't go out. That's not a courtesy; it's the point.
3. I do the posting. Scheduled properly, at hours that suit your customers, not at seven in the morning to look industrious.
4. It isn't pretending to be you. I write in your words and your opinions. If I get it wrong, you'll know in the approval, and I'll fix it.

What I won't promise.

No follower numbers. No "go viral". No guaranteed enquiries in the first month.

What I will say is that a page which doesn't go quiet does more for a local business than a clever one that lasted three weeks.

Who it's for.

Any local business with a page that's gone quiet, or a business that's never had one. Trades, clinics, instructors, venues, anyone whose customers are within a few miles and find them by word of mouth.

You don't need a website to start. Social on its own is a real piece of work, and for a lot of businesses it's the right first step.

Though I'll say this once, because it's true: a page tells people you're still here. It doesn't answer "is this worth the money?" A website does that, once, properly, and it keeps doing it while you're working. If you end up wanting both, I'd rather build you the site first and then keep the page alive. Either way, tell me what you've got and I'll tell you honestly what I'd do.

Price.

From £97 a month at two posts a week, with larger or smaller arrangements priced from what you actually need. Fixed in writing before anything starts, so no hourly billing creeping up on you. No contract tying you in for a year, because a page that only works when you're trapped in a contract isn't a page worth having.

Start here.

Message me on WhatsApp with a line about your business and what your week looks like. I'll tell you honestly whether I'm the right fit, and what it would cost.